Agyness Deyn is already a master of mixing bright colors and layers as part of her East Village/downtown style. So how perfect is it that she was chosen as the new face of Uniqlo for their summer sports campaign? “Agyness reflects a fresh, youthful, and vibrant side of life, which was perfect for the campaign,” said Amy Howarth, head of press and marketing at Uniqlo in the U.K. Agyness poses solo in two images, dressed in pink denim shorts with a pink hoodie, and a white tank with a black hat, that we’re sure we’ve seen her in before. Plus, she gets to model in one shot with Gabriel Aubry, so major swoon there. The ads will show up in stores on June 1 in the U.S. and U.K., and today in Japan.
Posted on May 15, 2009 in:
Campaign Watch
