When Kate Upton said she’d try everything for Sobe, she seriously meant it.
As part of their Try Everything campaign, the new face of the beverage came out to Madison Square Park on Wednesday afternoon to kick off the adventures. But while Hilary Duff went bowling and Jessica Szohr threw a Fiji apple, it was up to Kate to try to milk a fake cow, filled with Sobe orange cream. Even though she wasn’t dressed for a day at the ranch, Kate matched her city sensibility with the cowboy moment by opting for Christian Louboutin heels, leggings, and that signature smile which has already won over so many.
Paired up against two fans, she raced to fill a Sobe bottle with the drink, while chatting with the event host and entertaining the crowd that gathered to watch. Even though she came in second, there was good reason. Turns out of the fans she competed against is the son of a farmer! Not quite fair competition, we say.