When you’ve been a Victoria’s Secret model, you know the ins and outs of lingerie like no other model. That runway, those heels, and struts in skimpy lingerie lends to quick learning. And considering Gisele Bündchen’s vast experience with the brand, it only makes perfect sense that she’d use her knowledge to launch her own collection.
So that’s exactly what she did.
Always a fan of supporting her fellow Brazilians, Gisele serves as the face of Hope and took part in their 45th anniversary fashion show in São Paulo. In addition to the obvious celebration for their anniversary on Thursday night, the brand also announced their exciting news - a collaboration with Gisele, called Gisele Bündchen Brazilian Intimates! Though she won’t serve as the face of the line she’s designing, which will be available in 2,000 Hope stores nationwide beginning on May 25, she will remain as the body of Hope.
Check out the video from the runway show below!
