Jessica Hart Dives Head First Into Her Rag & Bone DIY Campaign!

Since Rag & Bone unveiled its first series of DIY ad campaigns in Spring 2011, the British heritage label has snagged a rather impressive list of famous model faces to front its laid-back threads, most notably among them: Miranda Kerr, Candice SwanepoelLily Aldridge and Jourdan Dunn.  Now, for its latest batch of home made ad shots, the brand has enlisted Australian beauty Jessica Hart to join its top model campaign crew with an at-home photo shoot done to her liking— that is, in a swimming pool!

That’s right, thanks to the model’s younger sister Ashley, Jessica was inspired to capture herself floating around the pool at the Roosevelt Hotel in LA wearing a just a simple white tee and skinny jeans.  “I was staying at the Roosevelt Hotel as I was in LA for a job with my sister - it was the first job Ashley and I had done together,” Jessica told Grazia. “We were staying together in the same room and it was so nice. The memory of being with her at that time still makes me smile.”

“I’m glad I could involve her in the Rag & Bone D.I.Y Project and being that we are crazy together, we decided that I should jump in the pool full clothed.  I would never usually do that, but with her around I feel like a different person.  I really relax and stop taking myself so seriously.”

It must be true what they say, models really do have more fun!  See more of Jessica’s spontaneous night swim for Rag & Bone below!


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