Walk down the hallway of the Lincoln Center tents, and you’ll be afforded a peek at a huge Karolina Kurkova, thanks to her newest campaign with Mercedes Benz! She’s serving as this season’s “Face of Fashion Week” and spent the afternoon hanging out in the Diane von Furstenberg designed Mercedes Benz Star Lounge on Tuesday. We sat down to chat with Karolina about her costar, the LS, and just how much prep goes into making a car look good.
“It feels great to be the face of Fashion Week in New York - this is my home, where I live, where I started - and to be the face of the special campaign, which is different than what I do, is wonderful,” she explained. “This is a campaign that’s very different. It’s fashion, but it’s artsy. We really wanted to create something that was different and strong. On set it was all about the lights, because when you do a black and white shot, it’s all about how you light it. Also, it was not just to make me look good, but also my friend the LS! We had to elevate it, put mirrors, and it was interesting that a car could take so much time to look good!”
After lounging in the decadent suite, Karolina sat front row at Herve Leger, but that’s not the last time you’ll see her this week. Look out for the stunning super on the Michael Kors 30th anniversary runway! ~ Bianca Posterli
