Marc Jacobs dabbles in TV advertisement with his first official commercial for his popular perfume, Daisy. The commercial features Marc Jacobs favorites Frida Gustavsson, Hannah Holman, and Sophie Srej (the face of the Daisy print ads) lazing about under the sun in none other than a giant daisy field. Shot and directed by TJ Wilcox and Juergen Teller (who photographs all of Jacobs’ campaigns), the ad gives off the pleasant, peaceful nature which is embodied in this floral fragrance.
The commercial will hit TVs nationwide in Spring 2012 (a perfect time of year for such a dreamy and whimsical campaign) but we’re loving this preview!



