MCM's Model Tested

Every Fashion Week, the W Hotel lounge hosts a variety of celebrities, designers, and models, acting as a rest stop or party venue between shows. Wednesday afternoon, MCM launched their First Lady bag and Assouline campaign at the lounge, with guests including Gossip Girls, Taylor Momsen and Nicole Fiscella. Coco Rocha continued her journalist moment, interviewing in the lounge for E! Canada, and Veronica Webb showed her love for the brand, telling everyone her first “real” bag was an MCM.

And though she didn’t attend the event, Heidi Klum carried around an MCM bag all day, the perfect accessory to her New York Post cover!