Move Aside for the Models

Linda or Eva for L’Oréal? Which do you prefer? Images via L’Oréal

Modelinia won’t say we told you so, but, well, we told you so.

All of those ad campaigns that went to celebrities were totally not worth it in the end, according to Adweek. Only 8 percent of those polled said that actresses would sway their decision, while 12 percent said that they had a negative affect on their purchasing, and 78 percent said that the choice to use a celebrity didn’t affect them one way or the other.

Now okay, fair enough: Those who were polled weren’t asked about how models would change consumers opinions, but given the influx of models on covers, moving into film and television, “The Model as Muse” exhibit at the Met’s Costume Institute, and, of course, Modelinia, we tend to think models in ads would create a positive upswing in purchases. And whenever this recession ends, you can thank the models.

Campaigns En Vogue

Right about now, it makes total sense that the only show Agyness Deyn walked the runway for at New York Fashion Week was Anna Sui.

The designer, who was just honored at the CFDA Awards with the Geoffrey Beene Lifetime Achievement Award, chose Agyness as the face of her cosmetics campaign for Fall ’09. Considering she opened and closed the show as well, it seems this designer/model pairing is still going strong.

Then there’s
Anja Rubik. To go along with her campaigns for Gucci and Balmain, she’s also posing for Etro. Michaelangelo di Battista shot Anja, keeping true to her style with an amazing windblown hairstyle and a fanciful mix of colors that really only she could pull off.

Images via Grazia

And finally, Rosie Huntington-Whiteley is Miss Sixty’s favorite of the season, styled by the amazing Marie-Amelie Sauve and shot by Tom Munro. It looks like Rosie’s been practicing the Vogue moves, or she was just inspired from the creative team. The background is simple and the shots are editorial-worthy, but either Rosie’s poses or the way she wears the clothes is really making us look forward to fall knitwear.

Image via Miss Sixty

The Russian Fairy

So far the international magazines are making us proud.

British Harper’s Bazaar didn’t disappoint with their September issue, as Natalia Vodianova was chosen as the cover girl for the glossy. Her headline is “Russian Fairytale,” which, if you know anything about Natalia, aptly describes her life story. She still has that ethereal look about her, but it’s interesting paired with a more rustic farm look—complete with a piece of hay as a prop.

The list grows!
Natalia Vodianova — British Harper’s Bazaar
Kate MossW, British Vogue
Daria WerbowyFlare
Iris StrubeggerVogue Nippon
Eva Herzigova — Numéro Tokyo

Modelinia Morning Reads

Image via modelcouture

On Modelinia:

Go (RED) with Christy Turlington ~ Modelinia

Here’s a little fashion inspiration thanks to Kate Moss ~ Modelinia

The runway shows will be here soon, but in the meantime reminisce with Paris ~ Modelinia

Off Modelinia:

Rodarte for Target! Knee-highs, leopard-print jackets, and holiday dresses from the sisters ~ WWD

Will Lady Gaga make an appearance at Fashion Week alongside Marc Jacobs? ~ Fashionista

Princess Grace of Monaco and Cartier join the Walk of Style ~ WWD

Is this what the inside of Alexander McQueen’s house looks like? ~ Fashionologie

Tyra’s Next Top Models

Image via TFS

Chanel Iman is continuing her move into television, as she’ll appear as a guest judge on America’s Next Top Model for the two-hour season premiere on Wednesday, September 9 at 8 p.m. ET/PT.

And she’s not the only model that Tyra Banks has commandeered to judge the newest group of wannabe runway walkers. Josie Maran will appear on Episode 5, Jessica White is set to judge for Episode 6, Kirsty Hume will make an appearance on Episode 8, and Marisa Miller rounds out the model contingent for the season during Episode 9. Modelinia, will of course, be glued to the television set for these screenings.

Models are taking over—on TV, on the runway, in movies, and on the glossy pages of magazines. Love.

Black Cats, Supermodels, and Lanvin, Oh, My!

Kristen McMenamy is one hot crazy cat lady.

For Lanvin’s Fall ’09 campaign, Alber Elbaz fell in love with the model and chose her to star next to his stunning designs and two bewitching black cats. Steven Meisel captured the beauty not only for this campaign, but also for her July cover on Vogue Italia, where she was titled “The Legend.” From a white-haired stunner to a dramatic lady in Lanvin, Kristen and Steven are seriously working it as of late.

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An Arlenis Pick-Me-Up

If you need an afternoon pick-me-up, here’s the perfect video to watch.

Adorable Arlenis Sosa is the new face of Lancôme, and the beauty brand created a little Get to Know video about their stunning beauty.

She’s fresh, fun, and has the most adorable little giggle. Plus she does a little dance for the fans, showing off her hip-hop, merengue, and salsa skills.

And if that’s not enough Arlenis for you—because really, can you ever have enough?—check out Modelinia’s own Get to Know video, where she chats about how she was discovered, does a little dance on the Victoria’s Secret runway, and jokes with our crew.

The Hart of Melbourne

While New York Fashion Week is only a few short weeks away, Melbourne Fashion Week is even closer! From August 31 through September 6, the Australian capital will show off creations from their designers and celebrate fashion from Down Under.

And to that note, they’ve announced that Jessica Hart will serve as the face of Fashion Week for the second time. First named ambassador in 2005, she’s a perfect fit given the fact that it’s her hometown. No doubt the Aussies will be pleased to have their gorgeous blonde home again for Fashion Week!
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