Models starring in music videos is no new idea. Models in videos to promote clothing is becoming popular – just look at Gareth Pugh’s collection with Natasa Vojnovic. But what about if the worlds collided? Music videos to promote clothes, starring models? We love!
Freja Beha Erichsen and Catherine McNeil worked with designer Mads Nørgaard for this video, “The Freja and Catherine Experience #1.” To go along with his Copenhagen collection, the videos mean to show off the city and it’s culture, all through the eyes of Freja. There’s all the parts of a music video — deep stares, empty alleys, and hazy crowd scans to tell the story of a song — plus long shots of clothes and up close details that are perfect to display a collection. The site claims the film is really a trilogy, but so far only the first two are posted here.
Plus, did you catch Irina Lazareanu in there?
