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Welcoming the Talent of ARC New York

Image via Lorenzo Martone

With every good launch comes the celebratory party. And last night, the models represented by the brand-new ARC New York talent PR company created by Lorenzo Martone and Ryan Brown came out to the offices for a night of champers and cupcakes.

Alessandra Ambrosio was the first to arrive, fresh from an afternoon working with Victoria’s Secret—where she’s preparing for her huge moment as the opener of the show! But she wasn’t the only model touting her talents. Since the company is set to promote the girls and their adventures in and out of modeling, it wasn’t surprising to hear the girls chat about their projects. Julie Henderson, fresh from yoga, is working on a grapefruit renewal serum—keeping up with her family interests, it seems. Another girl who ran from work to the party was Jessica White, who spent the afternoon recording tracks in the studio. Lydia Hearst, on the other hand, was pursuing her extracurricular fun by hosting a domino tournament followed by a nice home-cooked meal with friends.

It looks like Ryan and Lorenzo have their hands full with creative talent as their roster currently includes Alessandra, Julie, Jessica, Lydia, Valeria Mazza, and Fernanda Motta.

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