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Backstage with Frédéric Fekkai

Go behind the scenes with Frédéric Fekkai as he creates hairstyles for the L.A. fashion show celebrating the 2009 CFDA finalists.

Posted in: Beauty

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Last week the CFDA/Vogue Fashion Fund presented a group fashion show, highlighting looks from each of the 10 designers chosen as the 2009 CFDA finalists. As the exclusive beauty partner, Frédéric Fekkai worked closely with Vogue and the finalists to create two special hairstyles—the wet look and the dry look—to complement the designer's collections.

Hairstyle No. 1: The Wet Look The sculptural, edgy ponytail is modern, young, and sexy. The texture tells a story through the twisted hair. Pieces are left in front for an effortless feel, inspired by some of the graphic trends shown in the collections. To achieve this look...

1. Apply Fekkai COIFF™ Extra Control Styling Gel to damp hair and comb through with fingers, no blow-dry required. 2. Pull hair into textured sections before twisting together into a low ponytail just above the nape of the neck. 3. Secure the twist with bobby pins, letting shorter pieces fall to the side. 4. Shape the hair into a long sleek ponytail.

The result? A messy, yet trendy look suitable to pair with anything from distressed jeans to a Contemporary Chic look for a night at the opera.

Hairstyle No. 2: The Dry Look This modern, angelic take on a tousled, bohemian style is dramatic, yet romantic and very wearable. Hair is full and voluminous with an airy, soft texture that allows for movement as you walk. Pieces are left in front to frame the face and accentuate the jewelry shown in the collections. To achieve this look...

1. Apply Fekkai COIFF™ Strong Hold Mousse to damp hair and scrunch with fingers as you blow-dry completely. 2. Wrap hair in big sections around fabric curling rods to create volume at the roots and soft curl for movement. 3. Tease hair at the roots using a fine-tooth comb, and apply Fekkai Au Naturel Powder Clean Dry Shampoo to add thickness and extra structure. 4. Secure the sides to the back of the head with bobby pins. 5. To secure height at the crown, finish with a fine mist of Fekkai Full Blown Volume Lifting Hairspray.